#EBBC13 – What did we learn?

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Attending the European Beer Bloggers Conference this year filled me with excellent beer and information. Well, mostly beer.

As covered in my past posts and on the unofficial Live Blog, it was a wide-ranging event that covered a lot of topics, each resulting in a lot of discussion. As bloggers and beer drinkers, what did we learn from this raucous, information-packed weekend of beer?

I learned that:

  • Edinburgh has interesting and unusual beer taps. Whether they’re the tall, brass examples with horizontally-twisting tap handles, shining chrome arrays of sleek modern taps, or wooden handpulls carved into the shape of bats, this city has some excellent species of beer dispense.
  • We must learn to laugh at ourselves, or everyone else will. “Was this contract brewed? I think I can smell the contract…”
  • “Beer is people.” Not tanks or pipes or ingredients, but the people who make it.
  • Garrett Oliver once took The Ramones bowling. Wow.
  • The people at Stewart Brewing are Good People… who will let you wander around their brewery, manhandle sacks of hops, and shove your face into open fermenting vessels. They even collaborate with Herriot & Watt brewing graduates.
  • Garrett Oliver’s hat is almost as much of a star as he is.
  • In America, there are some crazy new laws about blogging, meaning compulsory disclosures of anything you have been gifted, or you may end up in court!
  • Nobody could agree on the best beer and food matches, and after lengthy discussion, we decided that nobody necessarily should agree, either. The job of Beer Sommeliers, Cicerones, or whatever we choose to become, should be to guide, not instruct.
  • There’s a shortage of wood to age beer in. Beer could change to reflect that, too. If the amount of aged whisky barrels runs out, we could see new beer styles being used for less used barrels like wine, tequila or cognac.
  • We should think about whether we write what we want to write, or what our audience want to read.
  • You should always have a face that people can click on. At least, if you want your articles to more read if they appear in Google searches.
  • BrewDog have social media nailed down to the ground, and we can all use it to our advantage.
  • We are divided in our motives. Whilst some wish to make a living from their writing, others are perfectly happy to blog for the love of blogging. In Europe at least, we are still mainly what the US would call ‘citizen beer bloggers’.
  • A beer aged in a 40 year old sherry cask that last contained a 30 year old Highland Park whisky tastes as good as you’d think it would, especially when its made by Harviestoun.
  • Fraoch is best enjoyed with haggis. The floral, spicy notes of the heather ale blend so neatly and excitingly with the richly seasoned, savoury flavour of haggis that you will swear they were made for each other.
  • Finally, there is a bright, shiny future full of people writing excellent things about excellent beer.

What things did you learn from EBBC13?

#EBBC13 – Day 2 Highlights

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Read the highlights of EBBC Day 1 here.

The second day of the European Beer Bloggers Conference 2013 had a packed agenda, and featured really useful and insightful talks from some of the leading lights of beer writing. There was also the extremely exciting Live Beer Blogging event, which saw some incredible beers being poured. Below is a recap of what happened with some photos from the various sessions. As ever, you can read the in-depth coverage of EBBC13 on the Live Blog written by Sam Parker and I, built by John Read.

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Beer Blogging Around the Globe

The day opened with a panel of beer bloggers from Ireland, Poland, Norway and the USA discussing the challenges of beer blogging in their respective countries. There was really interesting explanations of the various legal difficulties that have recently cropped up in the US, such as disclosing whether samples were sent to you by breweries. This was met with what Craig Heap described as a ‘very British, quiet outrage’. Meanwhile, in Norway, brewers aren’t even allowed to use promotional images on their websites! There was an overall positive feeling to the discussion, as each panellist set out what they were most looking forward to in the future. I covered the panel’s discussion on the live blog here.

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Drinks Writing – When Every Word Counts

Susanna Forbes of DrinkBritain.com gave us some in-depth and detailed advice on improving our writing and our blogs’ effectiveness. There was really great information here, and I understand that Susannah’s presentation will be uploaded to the EBBC website for us all to enjoy. Sam covered Susannah’s talk in detail here on the live blog.

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BrewDog does Social Media

BrewDog’s in-house social media and marketing specialist Sarah Warman, formerly of agency Manifest, gave a really insightful and useful talk on the effective use of social media. We saw BrewDog’s strategy and the social media platforms they use, and Sarah was very good at identifying what works for BrewDog, and what might work for bloggers like us. Some of us even signed up to new platforms there and then! Read my live blog of Sarah’s presentation here.

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Becoming a Beer Sommelier

Beer Sommelier Sophie Atherton (whose blog is A FemAle View) hosted a double-edged talk, first discussing what a Beer Sommelier is and how it has benefited her career, and secondly hosting a beer and food matching event. There was a simple yet wonderful selection of charcuterie and cheeses provided by Vintage in Leith, and we were encouraged to find the best beer matches ourselves. The beers were the crisp and fruity Sixpenny IPA, Fuller’s classy Black Cab stout, and a slightly lifeless mini-cask of Adnams Broadside. Many noted that it was hard to find ‘excellent’ matches. However, a really interesting discussion then ensued about how all of our many different opinions prove the subjective nature of food and beer matching. Sam Parker covered the session on the live blog here.

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Live Beer Blogging

Beers from Traquair, Shepherd Neame, Inveralmond, West, Ilkley, Badger, Harviestoun, Innis & Gunn and Birra Toccalmatto were tasted, with bloggers posting and sharing their thoughts live. Sam Parker and I used our live blog to share our thoughts in real time. See the results here.

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Ilkley’s The Mayan (as modelled by Leigh Linley)

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Inveralmond Blackfriar

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Traquair Jacobite Ale

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Badger Roaming Roy Dog

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Harviestoun Ola Dubh 30th Anniversary edition (in 40 year old whisky cask, last containing 30 year old Highland Park)

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Toccalmatto Surfing Hop

Dinner provided by Williams Bros and Fyne Ales

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 Arguably the highlight of the weekend, the final dinner saw Williams Brothers and Fyne Ales go head-to-head at a sumptuous beer and food banquet. This was a non-stop delight. The starte of haggis, neeps and tatties was served with a whisky and peppercorn sauce, with matched sensationally with Williams’ Fraoch Pictish heather ale. The spicyness in both the beer and food met halfway, bridging the savoury haggis, sweet suede and potato with the soft, rounded herbal flavours in the beer. The Sanda Blonde from Fyne was too bright and citrusy to match this meal, but it did serve quite nicely as a palate cleanser or, as Gavin Frost put it, an amuse-bouche.

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The main course was double-whammy of chicken stuffed with black pudding, alongside sea bass and a sweet potato fondant. I wasn’t sure what the sauce was that came with this meal, but it was wonderfully savoury. The chicken was a little dry, but the sea bass was delicious, and went incredibly well with Fyne Ales crisp, hoppy, citric and sweet golden ale Jarl. Williams’ Citra Sitka was also served with the main course, but went best with the sweet potato fondant, where the sweetness in each boosted and the enhanced each other.

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Last but not least, for dessert we were served a traditional Scottish Cranachan, which was basically half a pint of clotted cream with raspberries, heather honey and whisky. Ours didn’t seem to have much of whisky character to it, but there was TONNES of cream, which is good if you like cream. The shortbread biscuits tasted a bit cheap, but it was overall a very indulgent dessert. For this we were served Stravaigin, a collaboration brewed saison/blonde ale from Williams and Stillwater, and Fyne Ales Superior IPA. The Stravaigin was a nice match, cutting through the cream and enhancing the fruitier aspects of the dessert. The Superior IPA didn’t really match at all, being way to overpoweringly hopped. It was just fine on its own as an after-dinner aperitif. As a competition, I think it was a score draw between Williams and Fyne. A great evening.

Afterwards, many bloggers headed back out into Edinburgh, and found themselves in the favourite venue of the weekend – the Hanging Bat (also now known as the Banging Hat). It’s a fantastic bar that any beer (or indeed gin) geek should visit. It was unseasonably hot in there, but I think all who visited the Hanging Bat would agree it captures Edinburgh beer-loving, party-hard spirit perfectly.

Cheers!

Next time in The Beer Diary – What did EBBC13 all mean, and what did we learn about the future of beer blogging in the UK and Europe?

#EBBC13 – Day 1 Highlights

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The first day of EBBC13 has been an intensive combination of sampling, absorbing information and talking to some of the world’s best brewers. So far it’s been a fantastic experience, and deeply useful to me as a writer and blogger,

Below are my brief thoughts on the main events of the first day of the conference…

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Keynote Speech (Garrett Oliver)

Garrett Oliver was his customary, affable, genial self. He dispensed anecdotes, philosophy, business advice and stories with ease, though the US craft brewing industry’s biggest star may have been overshadowed by his own hat. You can read a full live blog of Garrett’s speech here.

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Scottish Brewing History (John Martin)

John Martin, of the Scottish Brewing Archive Association, gave a wide-ranging talk on beer in Scotland. Unfortunately, the talk have been a little too wide-ranging, leaping from one topic to the next with barely a breath, but it still provided a massive amount of information to bloggers hungry (or thirsty) for Scottish brewing knowledge. Read Sam Parker’s live blog here.

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Whisky barrel aged beers talk by Stuart Cail (Harviestoun)

Stuart gave a great talk on the fine art of barrel aged beers. Given Harviestoun’s excellent reputation in this area (Old Engine, Ola Dubh, Engineer’s Reserve, all of which we got to sample), Stuart was the ideal host to guide us through the minutiae of this exacting and specialist aspect of craft brewing. Our live blog of Stuart’s talk is here.

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Pilsner Urquell Dinner

We were also treated to a very exciting dinner in the Edinburgh Council Chambers from Pilsner Urquell, who laid on several wooden casks of unfiltered pilsner for our delectation. Head brewer Vasclav hammered each cask himself, and poured foaming handled mugs of pilsner for all to wash down delicious meals of beef, salmon and dessert of strawberry shortbread. A grand meal in opulent settings, enhanced by the exquisite unfiltered lager.

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Stewart Brewing

The evening was capped off by a marvellous visit to Stewart Brewing, a forward thinking beer operation on the outskirts of Edinburgh, where bloggers were treated to collaboration beers between the brewery and Herriot and Watt students in the form of Natural Selection Brewing Co. The Darwin saison (featuring the Hop Beard Darwin logo as tattooed below) was bold and defined by its Belgian yeast. A favourite of several bloggers was the Radical Road Triple Hop IPA, which was absolutely bursting with clean, sharp, tropical fruit. As a growing brewer, it was great to be able to see the various stages of Stewart Brewing’s development, and the different brewing equipment they have used and evolved with. A great night had by all.

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Read the highlights of EBBC Day 2 here.

European Beer Bloggers Conference 2013

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Just a brief post to say I’ll be at the European Beer Bloggers Conference in Edinburgh from tomorrow until Sunday.

This year’s EBBC will be my first, and I’m really looking forward to the variety of beers, breweries, people and events that will be at this year’s conference.

If you’re attending, drop me a tweet at @cshallwriter and @TheBeerDiary and say hello. If not, I’ll be posting updates on my blog and Twitter about all the interesting goings on.

I’ll also be testing out a new Live Blogging platform over the course of the conference, cooked up by John Read of Pint at Night. You can check it out by visiting http://ebbc13.pintatnight.com, which will hopefully have a few live blogs from myself and Sam Parker, aka Lord of The Beers. If technological gremlins scupper the entire endeavour, then it (probably) wasn’t my fault.

Cheers!

Urban Sessions – This Year’s Feel Good Hit of the Summer

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It was one of those blistering, unbeatable weekends of sun. Weather that we can expect to continue for a while. Weather that demands you search for a beer. Not just any beer. Only the best will do.

What do you do?

Get out to Hackney Wick. Take a cool Overground train (when it bothers to show up) out east and emerge onto the baking hot platform like you’ve just landed in Spain. Wander up a road for five minutes. Spy a sinister, 1930’s public baths bleached pale grey by the sun. Beer Here, says a sign. Dive in.

This is Urban Sessions. It’s a project that has transformed what is for all intents and purposes a community centre into a circus of beer, music, people and fun. Wandering, sunblind, into a suddenly dark space, I find myself tripping down stairs and emerging into a school-gym-sized space ringed with taps, kegs and casks. Scaffolding, bits of amusement park rides and Captain Pugwash adorn the few spaces not taken up with beer. Chalkboards proclaim magic words, booze and brewery names. Then, just like magic, some nice man appears and guides you to glass of cold beer: Magic Rock Simpleton, the 2.6% abv solution to a problem I only just realised I had.

A few gulps of this zesty, lightweight yet full-flavoured elixir and I can see properly again. ‘Oh look,’ I think, peering to one side of the room. ‘Belgium. And over there, the USA. And, Italy?’ This is no by-the-book selection of beers on offer, and rightly so, given that Melissa Cole is Urban Sessions ‘Benevolent Beer Dictator’. A constantly changing selection of 500 beverages will grace the bars at Urban Sessions over its three-month residency, with rotating range of 60 beers available at any one time. Over the summer, there will be live brewing sessions, meet the brewer events, live gigs and more. Considering this was the soft launch (plenty was still being constructed, but the majestic frame and skeleton of this wonderful beast was quite clearly in place), there was still an Untappd-busting range of beers on tap.

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Highlights included Flying Dog’s 4.2% and perfectly titled Easy IPA, Birra Toccalmatto’s super fresh and super juicy Re Hop pale ale, Weird Beard & Elusive’s Nelson Sauvin Saison, and Magic Rock’s new, pink grapefruit version of Salty Kiss, which is an absolute showstopper: sweet, sour, crisp, bitter, but grapefruit through and through. A summer blockbuster that demands another performance. But there’s tonnes more beer to try, and excellent staff to introduce you to them all. Credit must go to Melissa for getting these recruits whipped into shape. Everyone I spoke to was bright, knowledgeable, friendly and falling over themselves to get me tasters of anything.

If the indoor space impresses you, you’ll be blown away by the enormous outdoor area. Fields of seating, sand from all of your best holiday memories and soon, lots of belly-filling street food slingers to keep that beer company. As it was, there were some great people to drink with, names from Twitter that I’ve finally put handshakes to, and the happy, tipsy chatter of a group of people having a week’s worth of great beer and sunshine in one afternoon. A personal highlight was Norwich’s own Nate Southwood demanding that Stone ‘brew some shorts’. Every man can dream.

Urban Sessions is not just another place where there’s beer, food, music and people. Even in its incomplete state, Urban Sessions felt like something made with love, like the kind of place we all talk about opening in our rose-tinted bar-opening fantasies. Beer of all kinds to satisfy anyone, and if that isn’t enough, loads of high quality cider, spirits and cocktails too. Urban Sessions launches properly on Thursday 11th July, and from what I’ve seen, it’s set to take to be the most talked-about beer event in London this summer. I’ll see you there.

Bitter and Twisted at Gourmet Burger Kitchen

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A beer and a burger. A humble staple of pub menus across the land.

Some have taken that simple pairing of juicy meat and palate-tingling beer and made something exciting of it. Every city has a local champion, but in London, Byron is the king. Their beer menu puts half of the capital’s pubs to shame, never mind the restaurants. It’s a weird sort of anomaly on the graph of good beer in restaurants, sitting out on its own in an area marked ‘burgers and stuff, but not street food’. I think it’s street food and pop-ups that have derailed this otherwise promising trend. Street food vendors would more than likely sell quality beer if they had the license to do so, however, so maybe this is an area where having a roof wins every time.

Before I’d ever heard of Byron, I’d been to Gourmet Burger Kitchen. It was clearly all about the burgers – big ones – and a choice of decadent toppings and sauces. I remember having a hunk of beef quite rare and covered in blue cheese. It was exciting, and delicious, but the beer was just an afterthought. I think I had Budvar.

Now, of course, in a country besieged by new breweries and people interested in what those breweries make, it’s simply not good enough to just have a couple of lagers below the wine list. To GBK’s credit, they do stock their ‘own label’ Organic Pale Ale made by Laverstoke Farm. I haven’t had it, but the thought counts. Alongside that and the standard couple of lagers, a new beer has been welcomed onto the menu: Harviestoun’s Bitter & Twisted.

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Harviestoun’s Bitter & Twisted is a zesty, likeable blonde beer that suits bottles very well. It has a lemony, citrusy, even peachy hop character that’s kept in balance with some floral Noble hops too. Whilst it’s a pale ale, it reminds me a bit of Sam Adams Boston Lager, in a good way. GBK have about fifty restaurants now, so in Harviestoun they’ve picked a brewer that can handle the distribution demand, and fill the vacancy on their menu for new ‘craft beer’ that people will find interesting but accessible. B&T is a great beer, but it’s not like it’s Racer 5 or anything else on Byron’s beer menu. It being stocked at GBK is still a good thing though of course, because it points toward a more mainstream acceptance of having great beer in high street food outlets.

Wednesday saw the launch of B&T at the GBK in Angel, Islington. It’s a nice place to eat, with interesting lighting, and it uses a soft touch when it comes to hipster décor. The whole restaurant was given over to the invited guestlist between 5.00pm and 6.30pm (a potentially risky move given the place’s proximity to a Vue cinema on Orange Wednesday). Free bottles of B&T were brought to the table, along with sliders/mini-burgers of a few different varieties from the menu. It was a much more informal kind of beer launch than I’m used to. At no point did a Harviestoun person get everyone’s attention and chat about the beer (or it’s pairing potential with burgers), which was a bit of a shame. The only other irritation was that some burgers made to some tables, but not to others. I had a couple of the wild boar burgers, and a couple of the chicken, Camembert and cranberry variety (pictured above), both of which B&T went with excellently. The chicken burger in particular seemed to bring out all the best bits of the beer – a balance of sweet and tart alongside the cranberry, whilst also cutting through the chicken and gooey cheese.

There was also some chips and dips doing the rounds, including hunks of grilled halloumi with a green chilli dip that the B&T paired with very nicely indeed, sitting on top of the chilli on your tongue and gradually turning it sweet.

The event as a whole was fun, but too informal and casual to land any messages about the brand and why it’s there. Other than that, it was a fun evening of food and beer. It also reminded me of what a lovely beer Bitter & Twisted actually is, so in that regard, it was certainly a success. Hopefully, we’ll see more interesting beer listings in GBK and other places like it in the future.

Camden Versus Odell Baltic Porter

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Porter is a beer style that makes even the most knowledgeable beer experts a little nervous. Many a beer blogger has had to fumble together a paragraph that kind-of-but-not-entirely explains how, if at all, porter is different from stout. I’m not going to do so here. We’ve all got lives to live. I’ve tried before, but others have done it better. That’s what makes Baltic Porter so special. It has discernable characteristics that set it apart. What started out as an export-strength porter for sale in the Baltic states in the 18th century, became so well-loved it was adopted by them. By the mid-19th century, it was being made with cold-fermenting ale yeast or lager yeast, transforming it into something quite different.

Fast forward to May 17th 2013. Odell brewmaster and all-round lovely gent Doug Odell is brewing a collaborative beer with Camden Town Brewery. The audacious aim is a violent, schizophrenic fusion of Odell’s seminal Cutthroat Porter and Camden Town’s award winning Hells Lager. The result: Camden Versus Odell, a Baltic porter at 7% abv. I remember being baffled by the facing off of lager and porter, but after thinking about what a Baltic porter really is, it actually makes perfect sense. Cutthroat is full-bodied but incredibly balanced beer that glides silkily across the palate, and is even-handed in its dispensing of cocoa and coffee. Hells, meanwhile, is the clean, classy everyman of the booming London beer scene. Easy to like and hard to hate, it just shines with quality, depth, bite and refreshment. All things considered, it’s a grand heritage.

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On June 27th, Camden Versus Odell was launched at Camden Town Brewery where it was brewed. Head brewer Alex Troncoso was present to talk about the beer (most of which came across as a rather adorable enthusiasm for being able to brew with Doug Odell). My anticipation for this beer had grown since that day back in May when the brewery was filled with the smell of what should be a cracking beer. Assembling such a Frankenstein’s monster should be easy, right? Cutthroat’s body and flavour with Hells’ clarity, balance and quaffability. What could go wrong?

Normally such a paragraph break would suggest that ‘well, actually, a whole goddamn lot can go wrong’. Thankfully, this is not the case. Camden Versus Odell is an accomplished, technically impressive and delicious Baltic porter. It wears its 7% abv strength not like a burden, but rather like an ostentatious crown befitting a Czar. The difference that a lager yeast and long (six week) maturation can have on a porter is quite remarkable. It arrives on your tongue in a forthright and unashamedly loud fashion. Quick, cold, carbonated bursts of coffee and cocoa that at first seem sharp and overly bitter melt into something soft and silky, ending with a crisp, roasty bite. The consensus of other drinkers I spoke to was that it was a sublimely balanced beer, and never tiring in its flavour or strength.

As the beer warms in the glass, there’s more to enjoy. Toffee sauce and chocolate chunks (like a tub of half-melted Ben & Jerry’s ice cream) pile up on the tongue, but just as the mouthfeel becomes thick, the crisp, dry finish cuts everything down, leaving you gasping for every sip. A 7% abv beer needs to be special in order to be this drinkable, and Camden Versus Odell is just such a beer. Fans of strong porter and black lager should seek it out while it’s still available, and if this beer is anything to go by, future releases from Camden’s ‘Versus Range’ will be unmissable.

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Disclaimer: I was invited to the launch of this beer at Camden Town Brewery, where half-pint measures of the beer were free from 7pm until 8pm. Needless to say, I had a few. My growler fill was paid for.

Buy the shares, take the ride – the BrewDog Punk AGM 2013

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When you invest money, time or effort in something, you expect a return equal to or greater than what you put in. A major criticism of BrewDog’s Equity for Punks shareholder scheme has been that it is not a traditional model where dividends are distributed and shares traded. Some say that BrewDog are taking advantage of their fans’ passion and excitement and taxing them for it. Others might say that what BrewDog do best is bottle the excitement of the people who are passionate about their beer, and use that excitement to create even more of it. Where you stand on this issue depends on how feel about BrewDog as a company, not just a brewer. Their yearly Punk AGMs are becoming an excellent gauge by which to measure not only their success, but their attitude.

Last year’s Punk AGM held at the Aberdeen Exhibition and Conference Centre (AECC) was a riotous, beer-soaked but ultimately flawed event. Where some things, like the beer, music and people, were absolutely spot-on, there were unacceptable organisational errors that threatened to mar the whole experience. This year, attendees from last year’s event would be examining everything closely. The same mistakes would not be tolerated.

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Thankfully, this year’s Punk AGM was undoubtedly a marked improvement in every way. A larger space was used, allowing for a more visible divide in the event’s juxtaposition of beer festival and music festival. A large seated area with a bigger stage was in use in addition to the space used in the AECC last year, and there more tables and chairs in general, allowing for a slightly more relaxed pace early on. A key improvement was the AGM shop. Last year, it brought out the worst in everyone. Poorly managed, understaffed, and no queueing system at all. Imagine the worst nightclub bar you’ve ever queued at. Seven deep at the bar, a handful of staff, and everyone with a long order to place. This year, it was a remarkably well-organised and simple affair. An actual roped-off queuing area, a division of counters to order merchandise and beer from (but only needing to queue once for both), and more staff made the experience a breeze.

The bars were also well-staffed and featured a frequently-changing menu of beers from BrewDog, Anchor, Brodies and Mikkeller. Anchor was woefully underepresented here, but the selection from the other breweries was impressive and varied. The palpable excitement that crackled around the venue as a new beer came on made for a great atmosphere. Stand-out beers included Mikkeller’s Green Gold IPA, Brodies Romanov Empress Stout, and a true innovation: BrewDog’s Hopinator. The Hopinator is effectively a way of infusing an extra dose of hops (or coffee, or cocoa beans, spices etc) on the bar itself at the point of serve. The IPA is Dead Goldings single hop IPA was ‘hopinated’ at dispense with Chinook, and later with Amarillo, both combinations creating sensationally aromatic and delicious IPAs out of the somewhat awkward and unbalanced original beer. Alice Porter also went through it, and at the Aberdeen bar the next day, Cocoa Psycho was put through a Hopinator loaded with Sumatran Coffee. It was incredible. Look out for a Hopinator in your local BrewDog bar soon.

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Another big improvement was engagement with shareholders, from people in BrewDog and other breweries too. Two brewers from Mikkeller attended, and hung out at the bar chatting to anyone who wanted to talk hops. Brewers from BrewDog were naturally also present (in penguin and alligator costumes as I recall), as well as James Watt and Martin Dickie themselves. Martin in particular made a special effort to talk to as many people as he could, and you could see how excited people were to talk with him.

But what about the business? Wasn’t this some kind of AGM? Business was discussed, as you might expect, alongside videos of exploding mainstream lagers, dogs, fireworks and other such things. There were live tastings of the marvellous crowd-sourced recipe beer #Mashtag, an unfiltered version of Fake Lager, and the new IPA-spirit hybrid Watt Dickie. Meanwhile, we were given a sneak peek at Brew Dogs, the TV series James and Martin are making. If  it comes to these shores (it’s currently being made for the Esquire channel in the US), expect a sort of Top Gear (Top Beer?) style programme but with devil-horns hand signs and pornographic close-ups of hops. It will infuriate some, but enthrall others. I say it can only help to raise the profile of good beer and the people who make it.

The company as whole is still growing at a prodigious rate – and is now the fastest growing food and drink company in the UK. More bars are planned in Liverpool, Dundee and the US, and plans are already underway to expand the new brewery (more on that later). The was a recap of events good and bad in the past year, including the infamous Diageo award-fixing shenanigans (which might be the best thing to have happened to BrewDog). There are plans for off-sales bottle shops (Bottle Dog), starting in London, as well as a renewed effort to get the Hackney Brewing Academy underway. The Academy could well be the best thing BrewDog do, as it plays to their strengths: communication, education and enthusiasm.

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The evening’s local bands all had a similar, indie-rock vibe. The excellent Fatherson, who played last year, were the pick of the bunch. The other groups failed to generate the same full-on, festival atmosphere that the likes of Kassidy and BombSKAre achieved last year. Another improvement was the food selection. Instead of one ropey burger truck, a proper catering section was set up, with a variety of curries, pulled pork, burgers, and other hearty foods were served up, each of them a great combination with the powerfully-flavoured beers on tap. It was a fantastic day and night of beer, food and music, made all the better by shrewd organisational improvements.

The next day, shareholders and their guests were invited to the new brewery in Ellon. It’s a place that is so firmly ingrained in my mind from photos posted online that actually being there felt a little unreal. It’s a really exciting place, glittering with Instagrammable steel and graffiti, and full of people smiling and high-fiving each other. Like other aspects of the company, that sentence may have brought you out in hives. For others, myself included, it was a fantastic place that really gives you faith in the people that work at BrewDog.

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The tour group I was in was taken around the brewery by head brewer Stewart Bowman. Stewart, who looks like he has just stepped out of Skyrim, is a lovely, affable, friendly chap. His knowledge and enthusiasm is a real credit to the company, and if he wasn’t so busy making all that fantastic beer, he would be fantastic in a more public-facing role. We were taken through every stage of the brewing process, and were gleefully shown each part of the new brewhouse and every shiny new piece of kit. The key message was how the brewers are now able to do so much more with the new equipment, and most importantly, how much better they can make every pint of beer they make. Faults and inconsistencies with brews were openly acknowledged, and we would then be shown something that had been put in place to resolve it. More than anything, head brewer Stewart seemed, genuinely, visibly chuffed to be able to work in that brewery. He said at the end of the tour how grateful he was to the shareholders for giving him the opportunity to make more beer, and better beer, every working day.

From time to time, BrewDog make missteps with their marketing and the language they use. Sometimes, the repetitive messages lose their tongue-in-cheekness and come across as pretentious, or condescending. But James, Martin, and other people in the company occasionally say things in passing that should really be the brewery’s main message. “Investing your money in making beer better” for example, needs to slapped onto the front of every shares prospectus. This year’s AGM really brought that message home. It was good enough to see that they had learned from their mistakes last year, but to hear those words, meet these people, and be given the AGM that every shareholder thoroughly deserved, filled me with pride.

Buy the shares, take the ride. An investment in BrewDog isn’t just financial. It’s buying into a culture, an attitude, and a hope that beer can be incredible and bring out the best in people.

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‘Great Yorkshire Beer’ by Leigh Linley

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Great Yorkshire Beer

Leigh Linley

Great Northern Books

pp 192 (hardcover)

As one of the blogosphere’s foremost beer and food champions, Leigh Linley’s debut book has been long overdue. Though he could have easily written one book about beer and another about food, we can be grateful that both passions share space happily in Great Yorkshire Beer. Having said that, after ‘Beer’, the second biggest word on the cover is ‘Yorkshire’, and it’s the county itself that’s the real star of this personal, heartfelt and stomach-rumble-inducing book about fantastic beer and food.

Leigh set out to write a book that didn’t currently exist – a guide to great beer in Yorkshire – and in the end has written something even better. From friendly and fascinating interviews with some of the most exciting and respected brewers in Yorkshire, to tantalising and temptingly accessible recipes for delicious-looking food, to lip-lickingly evocative tasting notes for fantastic beers, this is a treasure trove of information that you will want to return to again and again.

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Thirteen Yorkshire breweries are featured, from the famous Saltaire, Summer Wine, Kirkstall, Ilkley and Rooster’s, to lesser-known ones like Wharfebank and The Brew Co . Whilst there may seem to be a slight bias towards newer brewers, that is simply reflective of the modern Yorkshire beer scene. It’s an exciting brewing landscape that Leigh describes with pride. He’s itching to tell us about this great couple that started brewing a few years ago, dying to show us the wonderful interiors of pubs and brewery buildings, and gasping to describe the amazing beers he’s tried from every brewer in the book. The interviews are insightful and interesting, giving us glimpses into each brewer’s starting point, their dreams for the future and what makes them so passionate about what they do. The interviews also serve to demonstrate the enormous variety of people and businesses that the Yorkshire brewing industry is made up of.

After an interview with the brewers and tasting notes of a selection of their best beers, Leigh will recommend a small, easy-to-make dish to try alongside them. These ‘Tasty tasters’ are one of the book’s highlights, and demonstrate Leigh’s ability to take great, simple food ideas and put them alongside beers that are exciting and interesting. Like any book with good food in it, there are plenty of vibrant photos, each making you want to pop into the shop on the way home to get some ingredients (and some beers).

The real strength of Great Yorkshire Beer is that pride and enthusiasm that takes you from one page to the next, and the sense that this is one man’s heartfelt attempt to nail down everything that excites him about where he lives and what he loves. Great Yorkshire Beer is not a list of every beer or pub in Yorkshire. Such a thing would have only have value as a reference material. This is a book that shines a spotlight on what is truly great in a county full of beer of pubs, and gives you something cracking to eat with every pint, too.

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After the main body of the book, Leigh has included a further eight recipes for meals that are perfect matches for different beers. Again, the meals look absolutely delicious and the recipes are straightforward, requiring a very short shopping list (most need fewer than ten ingredients). As I said at the beginning, there’s a real sense that Leigh could – and should – do an entirely food-focused book , perhaps a sort of Yorkshire Brewmaster’s Table (just a suggestion, Leigh). It’s really refreshing to read a book where the beer and the food share an almost equal billing, instead of the half-hearted food matches being relegated to a dusty corner.

It’s a handy size for a beer book, too. Not a cumbersome ale bible for tickers, this is a travelling companion for some great weekends exploring the best of what Yorkshire has to offer. Great Yorkshire Beer is a genuinely different kind of beer book. It’s for people that love to read about culture, history, plucky Yorkshire ambition, and excellent food and beer, and marks the beginning of what will hopefully be a long list of books by one of the UK’s best beer writers.

Craft Beer Rising at Whole Foods Market

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The traditional Beer Festival Season is now well and truly upon us. Part of the trend of new ‘craft beer’ oriented events is their desire to do things differently, and be in different places than other beer festivals. The term ‘pop-up’ is often bandied about liberally, when people really mean ‘tent’ or ‘stall’. With respect to Craft Beer Rising, setting up a small pub in the window of Whole Foods in High Street Ken is more than just a stall. From the 7th to the 16th of June, this is exactly what they did. Again, they managed to get all the right people involved. Brewers as different at Harbour, Otley, Beavertown and Hogsback all had their beers stocked in the pop-up pub, with their beers matched to foods from the Whole Foods market at events from Monday to Friday last week. Each night, the brewers themselves would guide paying customers (at £20 a ticket) through six of their beers and foods matched to them by either Melissa Cole or Ben McFarland.

On Wednesday, I attended the evening hosted by Otley Brewing Co, a favourite Welsh brewer of mine who consistently turn out innovative, flavoursome but impressively balanced beers. Melissa Cole (who has brewed a collaboration beer with Otley, in the form of Thai-Bo) had made the beer and food matches, and talked the attendees (some of whom were in the industry, others enthusiasts, or complete novices) through the basics of beer, brewing and food matching. Nick and Lee from Otley were there to talk about the process of making each beer, and the whole event had a very intimate and friendly atmosphere, partly due to the slightly cramped confines of a pop-up pub (see photos).

We were greeted warmly on arrival and handed a glass of Croeso (O2), Otley’s US-hopped golden ale, fresh from the cask. It’s a deeply aromatic beer for its modest strength (4.2%), and was the winner in the Champion Beer of Wales/Golden Ales category last year. The tropical fruit nose converts neatly onto the palate, and makes for an extremely moreish beer, leagues ahead of other far blander golden ales. Whilst this wasn’t paired with anything per say, there was some crunchy, spicy corn on the tables to go with it. A bar snack basic, but still pleasant enough.

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Lined up on the (slightly wobbly) tables were several bottles of five other Otley beers. As we took our seats on cushion-topped metal casks, we were introduced to Nick and Lee, and Melissa introduced the beers one by one with each food accompaniment. First was O1, Otley’s original golden bitter. It was paired with some puff pastry cheese twists: a simple but extremely effective combination. O1 has a surprisingly zesty, lemon-and-orange-pith character to its straightforward sweet-then-bitter profile, which paired very nicely with the pastry to become liquid bread. The cheese was lifted neatly right off the palate, but its flavour remained. Classic and simple.

Next came O9 (formerly known as O-Garden, but has had its name changed after a polite request from you-know-who), which was just as sharp,  citrusy and spicy with cloves as I remember. This was paired with some fish and chips with tartar sauce. Aside from the expected batter-melting quality of the carbonation and clean, fruity finish to every bite, the O9 went quite splendidly with the tartar sauce, with its lemon tartness and spicy clove character adding new depths to the sauce.

Afterwards we had Oxymoron (O10), Otley’s rather aptly-named black IPA. Most black IPAs I’ve tasted are in the 6-7%, but Oxymoron is only 5.5%. However, it was Oxymoron that really hit home to me what Otley’s real strength is as a brewer: balance. All that roast, syrup, citrus and dryness is blended into what I can only describe as a sessionable and extremely balanced palate. If there was ever an accessible black IPA to introduce beer newbies to the style, this is it. Oxymoron was served with a selection of breads, charcuterie and small gherkins. Naturally, it work very nicely, cutting through oily and salty meat and adding smoky sweetness, binding with the bread and sweetening the gherkins.

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The penultimate beer of the night is my favourite Otley beer: their O6 Porter. The bottled version of the beer is not quite as good as it is on cask, but it’s still a rich, chocolatey, espresso-powered beast that, for its 6.6% abv, remains gulpable. This came with some mini-brownies topped with salted caramel. Naturally this enhanced the flavours in both things, but I might have preferred to see the O6 with a rich meat course to see how it faired.

Finally, we tasted Motley Brew, a 7.5% double IPA brewed in collaboration with Glyn Roberts aka Rabid Barfly. Again, for all its intense flavour and high strength, it’s a remarkably balanced beer that never overpowers any section of your palate. You never get bored of its assertive tropical fruit sweetness or dry, piney finish. You just keep enjoying it, over and over again. This was served with some delightfully named Ticklemore cheese and chilli focaccia bread. The cheese was mostly dry and chalky in the middle, but the beer made it sweeter, creamier and saltier, like injecting it with a super-soldier serum. It also went marvellously with the chilli bread, allowing the heat to tingle the taste buds before sweetening the bread and cleansing the palate.

It was a great night, and I’ve heard positive things about the other brewer evenings. Melissa did a great job of concisely conveying lots of information about the beers, brewing, food and anecdotes to an audience of mixed levels of knowledge, and both her and the Otley team fielded plenty of questions. My only criticism would be the size of the venue. Whilst it looked fantastic from the outside (if the glaring, jealous looks of passers by were anything to go by), it was just slightly too cramped and noisy inside. Having said that, it was a well-organised and fun evening of great beer and good food. I can’t really ask for much more than that.